Tag: Hitch Hikers Guide
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Lies, Damn Lies & Marketing Episode V: Biohazard!
Dealing with reviewers can be a trying business. The late Douglas Adams surely knew this. In Hitch Hiker, the researcher despatched to Earth knows so little about the place that he chooses the name of a car “to blend in”. Then, having “painstakingly” investigated the planet, he eventually files an update to the Guide, changing the entry from…